Hi, I'm Andrea
I design smart digital experiences rooted in empathy, guided by people's needs and fueled by curiosity for what’s next.
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I’m a Sr. Product Designer and leader who loves turning complex problems into simple, meaningful experiences shaped by data and emerging technology.
Three mobile app screens showing my new approach to inviting an adult to your Prime Household
Prime Onboardingcase study
Building a global strategy for Amazon Prime's new onboarding experience to welcome customers to the membership.
Three mobile app screens showing, personalized onboarding experience
Prime Householdcase study
Evaluating and rethinking Amazon's Prime US Household experience to increase adoption in customers across the country.
A collection of staggered mobile app screens showing teen transition options Four mobile app screens blurred
Prime Teen Accounts case study
Creating an off-ramp experience for teens aging out of their Prime Household while understanding the nuances of turning 18.
Amazon HC Walletcase study - confidentialLeveraging Amazon's existing wallet architecture to allow customers to pay for healthcare related services and products with insurance benefits.
Three mobile app screens showing signing in-app, milestones and chat.Set of mobile screens staggered showing main designs for keysign
Estatelycase study
Leading Anywhere's consumer-facing product to reimagine the home-buying closing process from design ops to a strategic north star vision.  
Keysigncase study
Redesigning an early, engineering-led concept to an intuitive tool to help agents navigate new laws as a response to the NAR 2025 settlement.  
I’m also passionate about mentoring and empowering others
Here are some of my favorite talks and sessions I’ve given.
workshop
workshop
workshop
Defining the future at Cartus
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I led a 3-day workshop for Cartus, a relocation company, helping leadership stakeholders align on key initatives and long-term roadmap strategy.
Improving diveristy at work

I led a small team and facilitated a workshop for 30 people from 15 different companies looking to improve diversity and accessibility in their offices.
Design Thinking 101

I led a team of facilitators teaching a day-long crash course on the Design Thinking methodology for employees and how they could use it in their day-to-day work.
Group of people smiling and posing for a picture for ADP Seattle 2025
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talk
talk
Product design in the age of AI

Invited by ADP Seattle 2025 as a guest speaker to talk about how product design is evolving as new tech emerges, held at the Bellevue Public Library.
LGBTQIA+ Awareness

As part of Pride Month, I gave a set of talks and panels across the company on LGBTQIA+ education, awareness and company views and policies.
Destigmatize DT
 
I gave a company-wide talk to get more people onboard with incorporating design methodologies in their workflows and client projects.  
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Design Thinking 101

One of Accenture’s goals is to train every employee on how to use design thinking.

I lead a team of facilitators. Together we teach a day-long crash course on the Design Thinking methodology and how to use it in their daily work.
workshop
Improving Diversity in the Workspace
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I led a team of two people where we planned and facilitated a workshop for 30 people from 15 different companies.

These companies were looking looking to implement policies and improve diversity and accessibility in their offices.  
talk
LGBTQIA+ Awareness

As part of Pride Month, I gave a talk to our fellow teammates on LGBTQIA+ education, awareness and company policies.

We covered the acronym, gender identity, a brief history of the LGBT+ community, do’s and don’ts and the company’s stance on the topic.
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Meetings that could have been emails sessions

Along with a teammate, we gave an open talk to co-workers in the company.

We intended to get more people onboard and destigmatize design methodologies by showing how they can add value when applied to client projects.  
Let's talk!
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Linkedin
Life moves pretty fast, if you don't stop and look around once in a while, you could miss it
Thanks for stopping by
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Have some fun